Alvin Yapp, Advertising

As Head of Corporate Affairs at BusAds Pte Ltd, Alvin Yapp is responsible for delivering upon clients’ expectations and ensuring satisfaction. The secret to his success and attaining that consistent result lies in his personal benchmark for exceeding expectations from the very beginning. Having worked with Singapore Airlines for nearly a decade, the concept of service excellence has become a way of life for Alvin. It led him from active service into active service training, where he developed staff according to Singapore Airlines’ high standards of service, thereby continuing to uphold the global reputation that has allowed the award-winning airline to continue to lead the way in industry service standards.

Alvin brings this service dedication to BusAds, a premier printing company that has been providing innovative printing services to expand the concept and reach of non-traditional ad spaces.  For over 25 years, BusAds has helped to bring about the unique fusion of art and commerce by innovatively creating solutions to match the vision of their clients. BusAds is a premier printing company providing innovative printing services to expand the concept and reach of non-traditional ad spaces. Originating from a family business, the Yapp family now have over 40 staff handling every aspect of production, from printing to application; carpentry to electrical works. Their printing solutions have won awards, accolades, and awe-inspired audiences.

With service excellence being a strong quality in the culture of the company, it has developed into a natural sense of partnership with each client, where the print quality is monitored closely to maintain and uphold the image of the client; urgent deadlines are met by sheer determination to ensure clients meet their own goals; and personal assistance is available to help clients achieve their advertising campaign objectives.